Today 90-year-old Swiss food company Gustav Gerig announced plans to use blockchain for traceability for its “Raimond Freres” branded tuna. The fish will be sourced and canned by Pacifical, a company jointly set up by regional fishing countries in the Western and Central Pacific. Pacifical already has a live blockchain traceability solution.
Pacifical fishing vessels have a Marine Steward Council (MSC) trained observer on board. MSC’s mission is to end overfishing. The observer uploads data about the fish multiple times a day. Gustav Gerig aims to record the following data about the tuna: which captain, vessel, catch timing, method and area, where and when it was processed. Additionally, Gustav Gerig is employing JMB international to audit the product.
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