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Is blockchain the answer to growing complexity of ad...
McDonald’s, Nestlé and Virgin Media join advertising...
AdLedger outlines how blockchain can reduce ad fraud...
PepsiCo ads blockchain tests show 28% efficiency gains
Affiliate marketing platform Tradedoubler migrating to...
Telefonica trials blockchain personal data marketplace
Lucidity, IAB blockchain advertising pilot reveals 48%...
Mediaocean, IBM advertising blockchain goes live
Comcast unveils blockchain TV audience platform...
Lucidity blockchain powers 21% boost for Toyota ads
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