Advertising
Affiliate marketing platform Tradedoubler migrating to blockchain
Telefonica trials blockchain personal data marketplace
Lucidity, IAB blockchain advertising pilot reveals 48% of clicks wasteful
Mediaocean, IBM advertising blockchain goes live
Comcast unveils blockchain TV audience platform Blockgraph
Lucidity blockchain powers 21% boost for Toyota ads
IAB pilots advertising privacy consent blockchain
Adtech blockchain Lucidity announces $5m funding, RChain plans