Italian soccer club AC Milan has partnered with blockchain sports entertainment provider Chiliz to launch $ACM Fan Tokens. The initiative, which aims to increase fan engagement with the club, will be launched on the Socios.com platform.
With an estimate of 450 million fans worldwide, AC Milan is a significant new partner for Socios.com. Nevertheless, the network has 19 other major sports organizations, including current Italian top football league champion Juventus. Other major teams such as Paris Saint-Germain, FC Barcelona and Atlético have also launched Fan Tokens on the platform. Football clubs aside, Socios.com has partnerships with leading esports organizations, UFC, and MMA.
The platform will enable $ACM owners to access voting polls, qualify for VIP rewards, gain ‘super-fan’ recognition and interact in games and chat forums with other token owners.
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