The Royal Dutch Football Association (KNVB) and Amsterdam’s JC Arena are testing blockchain to reduce black-market trading and ticket fraud, reported Dutch publication
Ajax Life. Yesterday’s Euro cup qualifier between Netherlands and Estonia saw some fans entering the stadium without a printed ticked, made possible by blockchain and GPS.
The initiative is part of the ‘Change the Game Challenge’ where several companies were challenged by JC Arena, KNVB, FC Ajax and ID&T to come up with innovative solutions to enhance the match experience for fans.
A small group of fans were issued blockchain-based tickets for yesterday’s game. The tickets were provided to supporters via a mobile app instead of receiving a PDF file.
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