News Supply chain

Intelligent label firm Avery Dennison integrates with public blockchain VeChainThor

rfid intelligent labels

In late July, smart labeling company Avery Dennison (AD) and VeChain demonstrated their ToolChain Enabled Solution during the 14th International Internet of Things Exhibition 2020, held in Shenzhen, China. 

Due to the Covid-19, consumers demand healthier, safer and more traceable products. Blockchain and IoT products could very well be the solution, possibly even saving the food industry more than $100 billion. Using AD’s intelligent labels with VeChain’s public blockchain, food product life-cycles could be tracked and traced from end-to-end. The concept of blockchain and IoT labels on food products already exists, with data uploaded to an immutable blockchain whereby consumers can trace the product as it moves through the supply chain. It’s likely the pandemic will only further increase demand for blockchain and IoT labels, due to their features of efficiency, transparency and reliability.

Why does one need an RFID enabled label versus just a barcode, which is far cheaper? After all, with the internet, barcodes can be scanned to add tracking data or retrieve it. Most stores already use RFID tags, but to prevent the theft of high value items, which is the hint of their advantage. RFID labels don’t require someone to remember to scan the label because it works at a little distance. So it’s great for COVID-19 social distancing, to avoid human error, and cut the cost of a person scanning.

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