Today Broadridge published a report exploring the metrics that cryptocurrency investors use to make decisions. Several of the survey findings are contrarian. For example, 65% of respondents identified themselves as long term investors rather than speculators. Perhaps because of this, most just want data updates monthly or quarterly rather than as they happen. And tokenomics ranks low on their list of preferred decision making metrics.
Dr. Chris Brummer of Georgetown Law helped with the survey.
With these sorts of results, the first question is who are the participants. Half of the 2,000 respondents were from the U.S. with the rest split evenly between Canada and the UK. True North Market Insights randomly selected people who identified themselves as current, previous or prospective crypto holders. They’re a reasonably well off bunch. Fifty-two percent of respondents in the US and Canada had investable assets between $100k and $500k, with another 20.5% above that. The Brits were a little poorer.
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