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Shoppers get cash bank on Nike purchases through blockchain rewards app

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UK-based Plutus has a novel rewards solution that might best be described as cryptocurrency rather than blockchain rewards. Premium and Pro members earn cryptocurrency rewards on all debit card purchases and receive additional fiat currency cashback from brands such as Nike, Vodafone, Lenovo and travel partners Radisson, Skyscanner and Etihad Airways.

It’s quite a clever system, so the devil is in the details.

Users sign up for a Visa debit card, which can be used in the normal way within the UK and Europe. Except it can be topped up using fiat money, or linked to a self-custodied cryptocurrency wallet. 

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