Today Warner Music Group announced another blockchain deal with NFT and play-to-earn game platform Splinterlands, which operates a strategy-style game based on cards. It’s currently one of the most popular blockchain games in terms of user numbers but not based on the value of NFTs traded. More than half a million people participated in the game last month.
In Splinterlands, one of the objectives is to increase your ‘power’. Rare cards have more power than common cards. And power is needed to progress through the game levels. Additionally, based on your power, you earn SPS, the game’s cryptocurrency. Hence the play-to-earn (P2E) moniker.
“I don’t think we can underestimate how massive the opportunity around P2E gaming is,” said Oana Ruxandra, Chief Digital Officer & EVP, Business Development, Warner Music. “Our partnership with Splinterlands pulls focus to our artists and their music as we all work together to develop and maintain tokenized games. As we build, we will be unlocking new revenue streams for our artists while further solidifying fans’ participation in value created.”
Article continues …
Want the full story? Pro subscribers get complete articles, exclusive industry analysis, and early access to legislative updates that keep you ahead of the competition. Join the professionals who are choosing deeper insights over surface level news.
