FIFA, the international football federation, has announced that Algorand will become its official blockchain platform. The new partner will also be sponsoring FIFA’s upcoming Men’s World Cup in Europe and North America, as well as achieving Official Sponsor status at next year’s Women’s World Cup.
Algorand is a blockchain technology company that has a strong focus on sustainability. It claims it has been carbon negative since 2021.
Besides FIFA, it has worked with 2000 other entities, including governments and DeFi applications. In terms of real world applications, the Algorand public blockchain is used by the Italian copyright association SIAE, in a commodity tokenization platform in which Santander is a participant, and by ClimateTrade, the carbon trading solution used by several large enterprises.
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