Yesterday it was announced that former Disney Chairman and CEO Bob Iger has invested in metaverse and non-fungible token (NFT) company Genies and joined its Board of Directors.
Launched in 2017, Genies creates virtual avatars, wearable fashion lines, and interactive experiences in the metaverse. More recently, it is enabling creators to design content as well. Users can apply to become sellers of custom-designed avatars and fashion pieces on Genies’ upcoming NFT marketplace, The Warehouse.
The platform has partnered with Universal Music Group and Warner Music Group to launch avatars and wearable NFTs for their music artists. Last year Genies raised $65 million in funding with the participation of blockchain gaming company Dapper Labs.
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