Juventus has signed a multi-year strategic partnership with blockchain and crypto platform Socios.com to create the Juventus Official Fan token. Two weeks ago Socios.com announced it signed a similar deal with French football club
Paris Saint Germain (PSG).
The leading Italian football club claims to have 340 million supporters globally and a 60 million social media fanbase. The tradeable Fan Token will enable fans to participate in a mobile voting and polling platform. As with the PSG deal, there will be a Fan Token Offering in early 2019 so fans can buy the tokens.
Giorgio Ricci, Co-Chief Revenue Officer of Juventus says: “Juventus is glad to welcome Socios.com to our partners. At the Club we are always very careful and pro-active towards innovation and new technologies. Together with Socios.com we believe we can offer new opportunities to our worldwide fan base to engage in cutting-edge way with their favorite club.”
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Image Copyright: Juventus
