Lamborghini is launching its third NFT project entitled “The Epic Road Trip“. These digital collectibles will be released over the next eight months, culminating in the unveiling of a new Lamborghini vehicle. The first series of four NFTs is available from August 8.
Between August 2022 to March 2023, Lamborghini will drop a series of four NFTs each month for four consecutive days. These will be available to purchase for just 24 hours each. The fourth NFT will be a limited edition of 63 units only, a reference to Lamborghini’s 1963 foundation. Another nod to that year is the price, with the main NFTs priced at $196.30 and the limited edition ones ten times that amount.
Exclusive surprises are available to customers who purchase complete monthly collections, including digital artwork by the Lamborghini Centro Stile and an exclusive tour of the Sant’Agata Bolognese’s Headquarters. However, the NFT owners will also need to complete a puzzle.
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