The Professional Fighters League (PFL) is partnering with non-fungible token (NFT) platform Mercury to launch PFL branded digital collectibles and an associated marketplace. The collection should be available ahead of the 2022 PFL season, which starts in April of this year.
A little over one year ago, Dapper Labs ended its beta for NBA Top Shot and opened it to the public. The exponential success of the project and thousand-dollar sales contributed significantly to the expansion of NFTs in the sports space. Now, despite some backlash against digital collectibles, almost every major sports league has at least one NFT initiative underway.
Until now, PFL’s experience in blockchain-based initiatives was through Socios’ fan tokens, which were launched almost a year ago. The biggest mixed martial arts league UFC already has a partnership with Dapper Labs for video moments, but for PFL, the partnership with Mercury is the league’s entrance into NFTs.
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