Asset manager WisdomTree unveiled its stablecoin strategy alongside publicizing the existence of its Stellar-based stablecoin USDW, which isn’t new, but has been low key until now. The reason for its low profile is the stablecoin has only been available to WisdomTree Prime users.
When it launched two years ago, WisdomTree Prime was a groundbreaking retail focused app enabling access to Bitcoin, Ether, tokenized gold and WisdomTree digital funds. It planned a stablecoin, but waited until it received a New York Trust Charter in 2024.
Given its successful money market fund WTGXX (AUM $480m), WisdomTree positions WTGXX for yield and USDW for payments. WTGXX is just one of its 13 tokenized funds.
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