Entertainment production company DC Comics has partnered with non-fungible token (NFT) platform Palm Studio to launch its first NFT collection. The project is being used as a way to promote DC’s upcoming virtual event DC FanDome that features characters such as Batman, Superman and Wonder Woman.
The NFTs are digital versions of the covers of iconic comic books. Every fan who registers for the event will be rewarded with an NFT from the collection for free. A second NFT can be won by sharing the NFT and event information on social media, helping DC to promote the webcast.
FanDome is free to register and since it will be conducted online, there is no limit to the number of people that can attend. In 2020, over 22 million people in 220 countries logged in, and DC expects this year’s attendance will be even higher.
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